BlackBerry Curve 8310 Smartphone

September 7, 2007 – 3:59 pm

Canadians who need a phone with built-in GPS are in luck today as Rogers and RIMM announced the new BlackBerry Curve 8310 Smartphone. The package is loaded with the types of options that today’s consumer has come to expect in a BlackBerry.

The BlackBerry Curve 8310 features a smooth and comfortable handset design and delivers the renowned mobile communications experience that BlackBerry smartphone users have come to know and love. It offers exceptional email, messaging and phone features together with fast web browsing, enhanced multimedia capabilities, a 2 megapixel camera, an easy-to-use QWERTY keyboard and an intuitive trackball navigation system. With the BlackBerry Curve 8310, it’s easy for Canadians to get where they’re going, connect with friends, family and co-workers, and access important information on the go.

“As Canada’s largest wireless carrier with the most reliable network, Rogers is proud to offer Canadians innovative and cutting-edge products,” said John Boynton, Senior Vice President & Chief Marketing Officer. “The award-winning BlackBerry email solution that users know and love, combined with the addition of multimedia features such as GPS, will make the BlackBerry Curve 8310 a very attractive device to our customers.”

“The BlackBerry Curve 8310 brings personal productivity and flexibility to a whole new level,” said Mike Lazaridis, President and Co-CEO at Research In Motion. “The built-in GPS and mapping capabilities add another incredibly useful dimension to the smartphone that users quickly appreciate.”

The BlackBerry Curve 8310 will become available in Canada from Rogers Wireless in the usual retail and business channels starting September 11th 2007. Pricing is $299.99, with activation upon purchasing a $40 voice plan and data plan for a three year term.

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