SMS Media Announces Launch Of Cell Phone Ads
December 3, 2007 – 6:55 amSMS Media recently announced the launch of Cell Phone Ads the first program that allows advertisers to market to opt-in wireless subscribers.
This new advertising platform allows advertisers to place up to 60 characters of text on subscribers mobile content, such as news, finance or other content sites.
“It’s the next evolution of direct marketing, and it’s virtually untapped by advertisers,” says Gary Brooks President of SMS Media Group.
Cell Phone Ads offers a non-intrusive way to advertise on cell phones due to the fact that subscribers have signed up to receive content they enjoy getting on a regular basis.
“The Cell Phone Ads network was developed to fulfill three purposes,” explains Brooks … “First, to provide a way for advertisers to reach their mobile audience; second, to allow publishers to monetize their mobile content; and third, to allow subscribers to receive mobile content that is ad-supported.”
Revenues from mobile advertising are expected to climb into the multiple billion dollar mark by 2010.
To find out more or to receive advertising on your mobile phone, please visit Cell Phone Ads.
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